1950s fashion, designers, sewing patterns

Susie Stephens – Midwest Goodness

Butterick 6879.

I listed this cute pattern in the shop this morning. It’s Butterick 6879 and it’s adorable. I love View A, but can’t imagine doing all that bias tape trim. It’d be worth the work, but wow. This pattern is part of the “Susie Stephens” line from Butterick.

Susie Stephens, in case you didn’t know, is a line of sewing patterns designed by students at Stephens College, in Columbia, Missouri. (Fun fact: I grew up not far from there, and always thought of it as a rich kids school. But I digress.) At Stephens, they had a yearly fashion show done by the students. It was called “Susie Stephens.” It commonly had a theme, such as in 1952, where the them was “Campus Classics from the Classics,” and featured garments and millinery inspired by books such as Little Women, David Copperfield and Wuthering Heights. These garments were shown in fashion shows around the Midwest.

A 1947 article notes that the designs were fresh and adaptable, with rompers that had skirts to go over them, coats with enough volume to carry books underneath during the rainy season, and much more. On the day of the show, it was surmised that the garment district of St Louis must’ve emptied out and headed to Columbia, along with designer staff from Kansas City and New York. Budding designers were hired straight from these shows. The next day, the show was done again for the people of Columbia, where customers could choose the garment or the patterns, to take to their dressmaker for adaptations.

By 1950, Butterick had taken notice, and started their “Susie Stephens” line. This line was specifically created from the Stephens College students’ designs, and was advertised for teenagers. By 1952, they had printed 30 designs in the Susie Stephens line, but it seems to have waned in popularity after 1953, and disappeared completely after 1954. It’s worth taking a look at this cute line of patterns.